. However, it generally does not always need certainly to be. You can remove click fraud threats and minimize the risk of your marketing budget skyrocketing with expenses that could drive you out of business. There numerous techniques that you could apply to make sure this target is achieved.
Set distinct bid prices for content on targeted sites. Reduce the risks that could come to your finances by limiting the amount you are ready to pay for every click. Additionally, your presence ought to be restrained by preventing to put ads on jut any web site that’s useful to your keywords.